Monday, November 28, 2011

MatchingDonors.com Public Service Announcement

Some of you know that I've had a kidney transplant. What most may not know is that I was very fortunate to have met my donor through a non-profit website called MatchingDonors.com.

I recently had a chance to meet and thank the team there and am really impressed with their time, energy and devotion to the cause of helping people out.

For example, here is a video by Rob Micai, a very talented Producer/Director from Florida. He created this in his own time as part of a nation-wide competition and I'm just blown away.




Dear Damon,

Hope as is well. Matchingdonors.com officially has a professionally produced Television PSA! Our team is hoping that you could help us out by sending the email below to any local TV stations or websites, so we can help get the word out. We always appreciate the help we get from our Patients and Donors.

In collaboration with a number of Departments of Health Officials, MatchingDonors.com, being a 501c3 nonprofit organization and the world’s largest online living donor company, has launched a public education campaign throughout the United States to help people recognize that they can be a living organ donor and to encourage them to register as a living organ donor.

As part of this national effort, we hope that you will consider placing/airing our (PSAs) with your company, and any other company you are associated with.

We have a professionally produced television PSA (public service announcement) that we are asking if you can please show on your network/tv show . Any help your company can provide to Matching Donors will directly impact people in need of transplants and save lives. The PSA can be seen and downloaded at - http://www.matchingdonors.com/life/pdfdocs/PerfectMatch.mov

This video can also be sent to you in any format that you wish. Feel free to contact me directly to get additional formats.

MatchingDonors.com is collaborating with the New York documentary production company Hybrid Films to develop a powerful new reality television series following living kidney donors through the process of finding a match and saving a life.

Producer and Director of this video, Rob Micai, has created memorable commercials for industry leaders: Walt Disney World, Nickelodeon, Chris-Craft, Atlantis and more. He has directed and produced a number of music videos and independent films and has recently formed the Wonderland Creative Group with Producing partner, Wayne Morris. Wonderland Creative Group combines imagination with innovation and quality to tell stories through film and video. To be associated with Matching Donors is an honor and winning the contest is something that Rob is very proud of. "Matching Donors is literally an organization that saves lives. I hope the PSA helps gain awareness for Matching Donors and for those whose lives depend on finding an organ donor." Rob Micai can be contacted at rob@wonderlandcreativegroup.com.

http://www.hollywoodnews.com/2011/11/23/hollywood-gives-back-r-hoilywood-film-awards-and-hollywood-film-festival/

Currently, patients waiting for an organ donation are placed on a national waiting list through the government. A computer system matches patients to donor organs according to objective criteria such as blood and tissue type, immune status, medical urgency and time spent on the waiting list -the average time to receive a deceased organ is 7 to 9 years on this list. This ranking system determines which patients are offered available organs. This process is extremely important in anyone's organ search, but now MatchingDonors.com and the offers a way to enhance the search with a more active approach- the average time a person receives a living organ from MatchingDonors.com is less than 6 months.

Organ failure is rampant in all segments, races and ages across the U.S. We will be running this campaign from November 28, 2011 until May 28, 2012. In May we will contact you with updated PSAs. Also, below are the scripts for the PSAs; if you wish feel free to create your own PSA script as you see fit.

If you need more information about the PSA or our organization please feel free to call me at the telephone number below. If by chance this e-mail was sent to the wrong person to air PSAs could you please forward it to the correct person? If you going to air the PSAs could you please send me an e-mail so we can recognize your station on MatchingDonors.com?

Thank you in advance for your support. Your efforts will directly help us in saving the lives of the millions of Americans who need organ transplants right now and in the future.

Thank you for your support.

Paul Dooley

CEO MatchingDonors.com



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